SEO
Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.
As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.
Google Analytics
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also the mobile app traffic & events, currently as a platform inside the Google Marketing Platform brand.
E-Marketing
E-marketing is an advertising discipline that includes all marketing activities conducted by a business online using an electronic device or the internet. Other names for this type of marketing include internet marketing, online marketing, digital marketing or web marketing.
Adwords (PPC)
AdWords is Google’s PPC advertising platform and main source of revenue. Typically, PPC advertisers use AdWords to bid on the keywords they want to trigger their sponsored ads. Google Ads is Google’s pay-per-click (PPC) advertising solution, which allows businesses to bid on keywords for a chance to show ads in Google search results.
Social Media Optimisation
Facebook Application Development Services Thinking about giving a new face to your business or identity through the worlds most popular social networking site, that will do wonders for you? You are at the right place.
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